A loyalty program is a rewards program offered by a company to customers who frequently make purchases. A loyalty program may give a customer advanced access to new products, special sales coupons or free merchandise. Customers typically register their personal information with the company and are given a unique identifier, such as a numerical ID or membership card, and use that identifier when making a purchase. In a competitive marketplace, brands need to maintain continuous meaningful engagement in order to identify consumer needs and expectations. Brands are most successful when they address emotional values that are important to their target customers. When the value identification is correct, it leads to more customer engagement and higher numbers of repeat customers. High repeat customer rates lead to higher profits for brands.
Impact Card Management Suite is an end-to-end card lifecycle management solution for debit, prepaid, and virtual cards from pre-issuance to post-issuance.The solution is secure and EMV ready. It supports both contact and contactless cards. The product offers a full fledged transaction processing module which has the capabilities to act as an authentication and authorization engine.
The product supports efficient and cost effective roll out of innovative card programs.
A computerized telecommunications device that provides the customers access to financial transactions space without the need for a human assistance.